The Hidden Costs of Misjudging Project Feasibility

The Hidden Costs of Misjudging Project Feasibility

When it comes to evaluating the feasibility of projects, whether they are independent or mutually exclusive, I realised that relying on a single method can sometimes lead to costly business decisions. The most commonly used project assessment methods include the Net Present Value (NPV), Internal Rate of Return (IRR), and the Payback Period. However, each of these methods has its strengths and weaknesses. I prefer to use a combination of these three to ensure a more comprehensive evaluation, especially when the investment amount is large. Here’s an example to provide a clearer picture:

Why Relying on One Method Can Be Misleading

Each project evaluation method has its own set of advantages and limitations. Using any one of these in isolation can sometimes yield conflicting results. For instance, consider the following example where three machines are evaluated using these three metrics:

 

Machine A

Machine B

Machine C

Payback Period

5 Years

1 Year

5 Years

NPV

$30,000

$22,500

-$25,000

IRR

17%

20%

3%

 

 

Analyzing Projects Using Different Methods Independently

Payback Period Analysis
If we solely focus on the payback period, Machine B appears to be the best choice. It recovers the initial investment in just one year, which is much quicker compared to Machines A and C. However, this metric does not consider the total returns or the time value of money beyond the payback period. It simply tells us how quickly the initial investment will be recovered.

NPV Analysis
Net Present Value (NPV) takes into account the time value of money by discounting future cash flows to its present value. In this case, Machine A, with a NPV of $30,000, is the most appealing. It suggests that after accounting for the cost of capital, this project will add the most value to the business. Machine C, on the other hand, has a negative NPV, indicating that it would decrease the value of the business if pursued.

IRR Analysis
The Internal Rate of Return (IRR) tells us the annual return on investment. Here, Machine B has the highest IRR at 20%, making it the most attractive choice if we only consider this metric. However, IRR can be misleading when comparing projects with different durations. Is a project with 20% return really better than a project with 17% return for 5 years?

 

The Importance of a Holistic Approach

When we look at all the results collectively, a more meaningful conclusion emerges:

  • Machine B has a quick payback and a high IRR, but the total value it adds (NPV of $22,500) is lower than Machine A. Moreover, its returns are limited to a shorter duration.
  • Machine A provides a slightly lower return (17% IRR) over a longer period (5 years), but it adds more value overall with a higher NPV.
  • Machine C is clearly not viable as it has a negative NPV and a low IRR, despite having a similar payback period as Machine A.

 

By using a combination of NPV, IRR, and Payback Period, we get a clearer picture of not only the profitability of the machines but also their risk and time frame. This comprehensive view helps in making informed decisions rather than relying on a single metric, which can be risky.

 

Factors to Consider When Using Each Method

 

1. Net Present Value (NPV)

NPV is generally considered the most reliable metric because it factors in the time value of money, providing a direct indication of how much value a project will add to the business. It is particularly useful when comparing projects with different durations and cash flow patterns. However, it requires an accurate discount rate and can be difficult to interpret for non-financial stakeholders. If we need to borrow funds to buy the machine, the cost of funds have to be included in the discount rate as well. Failing to do so can artificially inflate the attractiveness of the project.

 

2. Internal Rate of Return (IRR)

IRR is often favored because it gives a percentage return, making it easy to compare against the company’s required rate of return or cost of capital. However, it can give misleading results in projects with positive and negative cash flows or when comparing projects of different durations. It is also less reliable when comparing projects with different sizes of investment as it does not tell the actual dollar value of the return.

 

3. Payback Period

The payback period is the simplest metric, focusing on how quickly the initial investment can be recovered. It is useful for understanding liquidity risk but doesn’t account for profitability beyond the payback point or the time value of money. It is often used for small-scale projects where simplicity and liquidity are more important than long-term profitability.

 

Applying this to Your Business

For smaller-scale decisions, a full-scale NPV or IRR analysis may not be necessary. A positive return on investment might be sufficient to green light the project. Like how we evaluate if we should invest in Google ads, if it yields a positive return then it’s a no brainer. However, to get the optimal amount to invest requires more analysis.

For larger investments, relying solely on any single method could lead to a wrong decision.

Using a combination of NPV, IRR, and Payback Period provides a balanced view of a project's feasibility. It ensures that the decision is robust and takes into account various aspects of profitability, liquidity, and risk.

 

Conclusion

Not all projects are created equal. Each has its own unique characteristics and risks. Using a combination of NPV, IRR, and Payback Period helps capture these differences and provides a more holistic view. This approach allows businesses to make better, more informed decisions that are aligned with their strategic goals.

In the end, the best investment decisions are those that look at the whole picture, weighing short-term gains against long-term value and considering not just how quickly money can be recouped, but also how much value a project will add over its entire lifespan. This comprehensive approach can be the difference between a successful investment and a costly mistake.

Back to blog